Toronto, June 29, 2026. HelloSafe, an independent travel insurance marketplace, is opening Coach Atlas to every travel business: agencies, tour operators, OTAs, fintechs and creators. From the first eight digits of a bank card, the tool detects that card's coverage gaps and shows what it really protects when travelling, and, above all, what it leaves out.
The picture is familiar to every travel professional: most travellers decline insurance because they assume their bank card already covers them. In practice, the cover rarely holds on the day it matters. Emergency medical limits run out fast against a hospital stay abroad, often after only the first days of a trip, cancellation is excluded for the most common reasons, and adventure sports and COVID sit outside the policy.
Coach Atlas removes the doubt. The first eight digits of the card are enough to identify the product and detect its gaps: the tool returns the real caps, limits and exclusions, not the marketing line. The travel business sees, at a glance, the gap between what the traveller thinks they have and what they actually hold.
For these businesses, the payoff is direct: the "I'm already covered" objection becomes a justified recommendation, backed by proof. Instead of selling protection "just in case," they offer exactly the cover that's missing. The sale is simpler, the advice more credible, and the traveller actually leaves protected.
Most travellers decline insurance because they assume their card covers them. From the first eight digits of the card, Coach Atlas shows in seconds what voids at the worst moment: a medical cap that lapses after the first days abroad, a cancellation that's excluded, a sport that isn't covered. Travel businesses stop selling 'just in case' and start showing exactly what's missing.
Coach Atlas is part of the HelloSafe Atlas platform, which brings together a marketplace of the strongest policies, a white-label widget and an API. Partners distribute travel insurance with no insurance licence and no claims handling: HelloSafe, the independent marketplace, never sells or underwrites a policy itself and carries the commission payouts, up to 20% per policy, paid monthly and recurring on renewals.
Founded in 2019, HelloSafe compares plans from more than 40 insurers and has covered more than 2 million travellers. Launched in 2024, its Atlas B2B platform brings together more than 1,200 partners worldwide. Coach Atlas is available from the partner dashboard; coverage detection from a card's first eight digits is opening progressively in early access.
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About HelloSafe
HelloSafe is an independent travel insurance marketplace. It lets travel players (agencies, creators, platforms and fintechs) offer travel insurance from licensed Canadian insurers to their customers without holding an insurance licence. HelloSafe never sells or underwrites a policy itself. You are free to reuse this description in your articles.
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